- Curl connoisseur and creator of DevaCurl, Lorraine Massey, developed a line of cleansers, conditioners and styling products, specially formulated to help you care for and control your spiraled strands. No-Poo, the innovative, award-winning, no-lather shampoo, was designed to cleanse and hydrate without the drying ingredients and added weight of traditional shampoos. The result: light, bouncy, beautiful curls.
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